Noble House Hotels & Resorts is pleased to announce the appointment of Gregg Harper to General Manager of LaPlaya Beach & Golf Resort. In this role, Harper will oversee all aspects of the 189-room property and private club, including operations, sales and marketing, food and beverage, and revenue management, ensuring its continued success.
Before joining Noble House, Harper served as Area General Manager/Managing Director at CoralTree Hospitality, where he oversaw a portfolio of resorts, including Tamarack Resort, The Woodlands Resort, and The Westin at The Woodlands, from 2017 to 2024. Previously, he held General Manager positions at Hotel Becket and with Crescent Hotels and Resorts, managing properties such as Salishan Coastal Lodge, The Oxford Hotel Bend, and Holiday Isle Resort.
As General Manager, Harper will leverage his extensive hospitality expertise to lead LaPlaya Beach & Golf Resort operations, ensuring growth, superior guest service, and outstanding food and beverage experiences. He will collaborate with Noble House leadership to drive the resort’s success while maintaining its status as a premier destination on Florida’s Paradise Coast.
