Sahiti Gaddam Appointed as Corporate VP of Sales at Rotana

Rotana has proudly announced the appointment of Sahiti Gaddam as their new Corporate Vice President of Sales. With an impressive career spanning over two decades in the Middle East’s hospitality sector, Gaddam brings a wealth of experience and expertise to her new role.
Extensive Experience in Hospitality
Before joining Rotana, Gaddam served as the Regional Commercial Director for Valor Hospitality. In this role, she was responsible for managing revenue, marketing, and sales across a diverse portfolio of multi-branded hotels in the Middle East, Commonwealth of Independent States (CIS), and East Asia. Her leadership and strategic vision have been instrumental in driving growth and enhancing market presence for the brands she has worked with.
Leadership in Luxury Brands
Gaddam’s illustrious career includes senior leadership positions with some of the world’s most prestigious luxury hospitality brands. She has held key roles at Jumeirah Hotels & Resorts, the iconic Burj Al Arab, and the Taj Hotel Group. Her tenure at these renowned establishments has equipped her with a deep understanding of luxury hospitality and a strong network of industry contacts.
Role at Rotana
As Rotana embarks on an ambitious expansion strategy, aiming to add 30 new properties by 2026, Gaddam’s appointment is a strategic move to bolster their sales force. In her new role, she will be at the forefront of developing and implementing sales strategies that will enhance Rotana’s market position and profitability. Her responsibilities will include:
Sales Development: Spearheading sales efforts across Rotana’s existing and forthcoming properties to ensure robust revenue growth.
Strategic Initiatives: Crafting and executing strategic sales initiatives that align with Rotana’s expansion goals.
Market Positioning: Enhancing Rotana’s competitive edge in the market through innovative sales strategies and exceptional service delivery.
Partnerships: Strengthening relationships with key stakeholders and partners to drive business development and expand Rotana’s market reach.
Vision for the Future
Gaddam’s vision aligns with Rotana’s goal to become a leading player in the hospitality industry. Her expertise in driving sales and her strategic acumen will be critical as Rotana navigates its growth trajectory. She is expected to play a pivotal role in ensuring that the company not only meets but exceeds its ambitious targets.
Rotana’s CEO expressed confidence in Gaddam’s abilities, stating, “Sahiti’s extensive experience and proven track record in the hospitality industry make her an invaluable addition to our team. Her leadership will be instrumental as we continue to expand our footprint and enhance our service offerings.”
Sahiti Gaddam’s appointment as Corporate Vice President of Sales marks a significant milestone for Rotana. With her at the helm of sales, the company is well-positioned to achieve its expansion goals and reinforce its status as a premier hospitality brand in the Middle East and beyond. Her leadership, coupled with Rotana’s strategic vision, promises a future of sustained growth and success.
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