Adam Bullard has been appointed Corporate Director of Human Resources at Hospitality America
Hcp Bureau 
At Hospitality America, people matter. It's with that shared mindset that Adam Bullard joins the third-party hotel management company as Corporate Director of Human Resources. In the hotel environment, this position is more crucial than ever as operators strive to mitigate challenges such as high employee turnover, customer service demands, and increasingly diverse workforces across multiple locations. In this role, Bullard will navigate these complexities for the growing company that is managing 20 Hilton and Marriott brand hotels.
Strong, Yet Unconventional Background
Bullard brings a diverse and dynamic background to Hospitality America. A former Minor League Baseball player whose career shifted after an injury, he has since held multiple HR leadership roles across the consulting, manufacturing, and automotive industries. He thrives in collaborative environments and is passionate about building strong teams. With a master's degree in Ministerial/Organizational Leadership and a bachelor's degree in management, Bullard is skilled in developing effective recruitment strategies, streamlining onboarding, and enhancing retention through career development and employee engagement. He is also experienced in guiding organizations through change and crisis, helping companies adapt while supporting both their people and operations.
Bullard is working to:
- Explain to employees who Hospitality America is and who they work for. The history of the company is rich, and Bullard said he believes each employee must understand the pillars on which the company is built from the moment they onboard. It is critical that each person understands the important role he or she plays and the impact their performance has on the success of the company.
- Provide ongoing training to hourly and salary employees and give them the tools they need to grow with the company and establish a clear career path.
- Visit each property, meet every team member in person, and sit down with both managers and employees to get to know them beyond just a name tag or employee number. His goal is to have meaningful conversations that offer insight into each person and their role—demonstrating that Hospitality America is committed to supporting their development and success.
Bullard is currently commuting from Easley, S.C., to Greenville, where he lives with his wife and three children; a fourth child is coming in September. When not at work, Bullard is passionate about spending time with his family and is heavily involved in church and the community.
