IHG Strengthens South India Presence with Holiday Inn Express & Suites Madurai Signing
IHG Hotels & Resorts expands its South India footprint with the signing of Holiday Inn Express & Suites Madurai, reinforcing growth in the region’s midscale segment.
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IHG Expands in a High-Growth Market
IHG Hotels & Resorts has announced the signing of Holiday Inn Express & Suites Madurai, marking another strategic step in strengthening its footprint across South India.
Boosting Midscale Hospitality in Madurai
Madurai, known for its cultural heritage and religious tourism, continues to attract both domestic and international travellers. The new Holiday Inn Express & Suites property is expected to cater to the growing demand for quality midscale accommodations in the city.
Strategic Growth in South India
South India remains a priority growth market for IHG, driven by strong commercial activity, pilgrimage tourism, and infrastructure development. The signing aligns with the group’s expansion strategy across key secondary and emerging cities.
Strengthening Brand Portfolio
The Holiday Inn Express brand is designed to offer smart, efficient stays for business and leisure travellers. The addition of Madurai further enhances IHG’s diversified brand portfolio in India.
Outlook
With continued demand for midscale and upper-midscale hotels, the signing reflects confidence in India’s expanding hospitality landscape and the long-term growth potential of regional markets.
