Radisson Hotel Group and MBD Group Sign Master Franchise Deal to Expand Premium Hospitality in India
Radisson Hotel Group partners with MBD Group through a master franchise agreement to accelerate premium hotel and hospitality expansion across key Indian markets.
Prajakta Sanjay Warwadkar 
Radisson Hotel Group and MBD Group Forge Strategic Partnership
Radisson Hotel Group has entered into a master franchise agreement with MBD Group to accelerate the expansion of premium hospitality offerings across India’s high-growth markets.
Driving Premium and Upper-Upscale Hotel Growth
The partnership is designed to strengthen Radisson’s presence in the premium and upper-upscale segments, leveraging MBD Group’s regional expertise, development capabilities, and operational infrastructure.
Focus on Key Gateway and Emerging Cities
Under the agreement, the companies plan to identify opportunities in major metropolitan hubs as well as fast-growing Tier II and Tier III cities, targeting rising demand for branded, quality-led hospitality experiences.
Asset-Light Strategy Gains Momentum
The master franchise model aligns with Radisson’s asset-light growth strategy in India, allowing faster scale-up through local partnerships while maintaining global brand standards and service consistency.
Outlook for India’s Premium Hospitality Segment
With domestic travel rebounding and international tourism steadily recovering, strategic alliances such as this are expected to play a crucial role in shaping the next phase of India’s organized hotel sector expansion.
