Sterling Holiday Resorts Launches Avante Hotel in Mohali’s TDI City, Expanding Premium Hospitality Portfolio
Sterling Holiday Resorts has launched Avante Hotel in Mohali’s TDI City, strengthening its premium hospitality footprint and tapping into Punjab’s growing travel and business demand.
Prajakta Sanjay Warwadkar 
Sterling Holiday Resorts Expands with New Mohali Property
Hospitality major has strengthened its premium portfolio with the launch of Avante Hotel in Mohali’s fast-developing. The move signals the brand’s continued expansion into emerging urban hospitality markets.
Strategic Expansion in a Growing Hospitality Hub
The new hotel in aligns with rising demand for premium accommodations driven by corporate travel, events, and regional tourism. Mohali’s proximity to Chandigarh and its expanding business ecosystem make it an attractive location for upscale hospitality developments.
Blending Business and Leisure Hospitality
Avante Hotel is positioned to cater to both corporate and leisure guests, offering modern amenities, event-friendly spaces, and curated dining experiences. The property reflects Sterling’s strategy of combining comfort with localized experiences to appeal to diverse traveler segments.
Strengthening Sterling’s North India Presence
The launch underscores the company’s intent to deepen its footprint in North India’s high-growth markets. With increased infrastructure development and corporate investment in Punjab, premium hotels are witnessing sustained demand from both domestic and international travelers.
Implications for the Regional Hospitality Market
New branded hotel openings such as Avante contribute to elevating service standards and competition in the region. They also support the growth of meetings, incentives, conferences, and exhibitions (MICE) tourism while boosting local employment and tourism activity.
Conclusion
The debut of Avante Hotel in Mohali’s TDI City marks another milestone in Sterling Holiday Resorts’ expansion journey. As business travel and regional tourism continue to grow, strategic launches in emerging urban centers are set to play a pivotal role in shaping India’s next phase of hospitality development.
