Tamara Leisure Experiences Unveils Expansion Plan With Nine New Properties by 2030
Tamara Leisure Experiences has announced an ambitious expansion, planning to launch nine new hotel properties across India by 2030 — spanning eco‑luxury resorts, pilgrimage destinations, lifestyle hotels and mid‑segment offerings to meet diverse travel demand.
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Tamara Leisure Announces Major Expansion Across India
Tamara Leisure Experiences has revealed plans to significantly expand its hotel portfolio with nine new properties scheduled for launch by 2030, targeting key destination categories and diverse traveller segments.
Broad Destination Strategy
The expansion will span a mix of **eco‑luxury resorts, cultural and pilgrimage destinations, business and lifestyle hotels, and mid‑segment brands**, reflecting Tamara’s destination‑first growth strategy. Specific locations highlighted in industry reports include Kaziranga (Assam), Bodh Gaya (Bihar), Kerala backwaters, and urban hubs like Bengaluru’s Whitefield market.
New Brand Extensions
As part of the plan, Tamara Leisure will broaden its existing brands and introduce new hospitality formats, from eco‑resort experiences and ultra‑luxury houseboats to midscale Lilac Hotels designed for value‑oriented travellers, aligning with evolving preferences in leisure, pilgrimage, and business tourism.
Growth and Portfolio Impact
The nine properties are expected to nearly double Tamara’s room inventory from its current base, adding around 600 rooms to the group’s portfolio of about 600 keys currently spread across 8 properties.
Future Tourism Outlook
The company’s expansion aligns with broader growth trends in India’s hospitality sector, where rising domestic and international travel demand, infrastructure enhancement, and focus on sustainable tourism continue to attract investment and innovation.
Conclusion
By targeting a range of destinations and traveller needs, Tamara Leisure Experiences is positioning itself for significant growth through 2030, with its nine new properties set to elevate experiential, eco‑sensitive, and culturally rooted hospitality across India.
