Crowne Plaza Muscat OCEC Appoints Chandan Sharma as Director of Sales & Marketing

Crowne Plaza Muscat OCEC has appointed Chandan Sharma as Director of Sales & Marketing, strengthening the hotel’s leadership team with dedicated expertise in revenue growth, market positioning and strategic demand generation.

In his new role, Sharma will lead all sales and marketing initiatives for the property, focusing on expanding corporate and leisure segments, cultivating key account relationships, and enhancing the hotel’s visibility in competitive regional markets.

Sharma brings extensive experience in hospitality sales and marketing, with a track record of developing campaigns that drive brand preference, strengthen customer engagement and deliver measurable revenue outcomes. His appointment signals the hotel’s intent to sharpen its commercial strategy amid evolving traveller behaviours and market dynamics.

At a time when destination demand in the Gulf region continues to diversify, strong sales leadership is increasingly essential for hotels looking to capture corporate meetings, incentives, conferences and exhibitions (MICE) business alongside leisure travel flows.

Prior to joining Crowne Plaza Muscat OCEC, Sharma has held senior commercial roles with leading international hotel brands, where he was responsible for market expansion, digital marketing integration and strategic partnerships aimed at driving occupancy and revenue performance.

Leadership at the hotel has emphasised that a robust sales and marketing strategy will play a pivotal role in differentiating the property’s offerings, enhancing client experiences and securing high-value business segments in the region.

As Director of Sales & Marketing, Sharma will also collaborate closely with operations and revenue management teams to align demand generation efforts with yield strategies, ensuring a cohesive approach to market growth and competitive positioning.