Hilton Removes Minneapolis Hotel From System After ICE Reservation Controversy

Hilton Worldwide Holdings has removed a Minneapolis-area franchised hotel from its global system following a controversy involving the cancellation of room reservations made by Immigration and Customs Enforcement (ICE) personnel. The decision highlights the global hotel major’s firm stance on upholding brand standards and non-discriminatory guest service practices across its portfolio.

The incident occurred at a Hilton-branded property in the Minneapolis region after reservations linked to federal immigration officials were reportedly canceled once the guests identified their affiliation. The move triggered widespread attention and criticism, raising concerns over selective service practices within franchised hospitality operations.

Hilton clarified that the hotel was independently owned and operated and that the actions taken by the local management were inconsistent with the company’s core values and operating principles. The company reiterated that Hilton hotels are expected to welcome all guests in accordance with brand policy, without discrimination.

Following an internal review, Hilton removed the property from its reservation and loyalty platforms, effectively terminating its association with the brand. The hotel’s management company issued an apology, acknowledging that the decision to cancel the bookings did not align with established hospitality standards and confirming steps to address the situation.

The development has placed renewed focus on the challenges faced by global hospitality brands operating under franchise models, where maintaining consistency in guest experience and compliance remains critical. Industry observers note that brand enforcement actions of this nature signal zero tolerance for deviations from inclusive service expectations.

Hilton’s response underscores the importance of operational discipline and ethical guest treatment, particularly at a time when hospitality brands are under heightened public scrutiny. The company reaffirmed its commitment to ensuring that all Hilton-branded properties adhere to uniform service standards, regardless of ownership structure or location.