Sofitel Makes Riyadh Debut With Luxury Hotel and Convention Centre

Sofitel has officially entered the Riyadh hospitality market with the opening of Sofitel Riyadh Hotel and Convention Centre, marking the brand’s first presence in the Saudi capital and a significant milestone in Accor’s Middle East expansion strategy.

The opening comes at a time when Riyadh is rapidly transforming into a global hub for business, events and international tourism, driven by large-scale infrastructure development and increased demand for premium hospitality offerings.

Strategically located within the city, the luxury property combines upscale accommodation with extensive convention and meeting facilities, positioning it as a key destination for corporate travel, large conferences, exhibitions and high-profile social events.

The hotel features a substantial inventory of guest rooms and suites, designed to blend Sofitel’s signature French luxury with local cultural influences. Public spaces and interiors reflect a contemporary aesthetic while maintaining a strong sense of place.

A major highlight of the development is its large convention centre, one of the most expansive hotel-based event facilities in Riyadh. This strengthens the city’s ability to host international conventions and supports Saudi Arabia’s ambition to grow its meetings, incentives, conferences and exhibitions segment.

Dining at the property spans multiple concepts, offering a mix of international and regionally inspired cuisine, while wellness and leisure facilities cater to both business and leisure guests seeking a holistic stay experience.

For Accor, the launch reinforces confidence in Saudi Arabia as a priority growth market under its long-term regional strategy. The brand’s entry into Riyadh also reflects rising demand for globally recognised luxury hotels that can meet the expectations of international travellers and large-scale events.

As Riyadh continues to attract global attention, Sofitel’s debut positions the brand at the centre of the city’s evolving hospitality landscape, aligning luxury, scale and destination relevance in one flagship development.