B&B Hotels’ Game-Changing Appointment—Jan Grossmann Steps In as COO

B&B Hotels’ Bold Move—Jan Grossmann Appointed COO for Central & Northern Europe!

B&B Hotels has announced the appointment of Jan Grossmann as Chief Operating Officer (COO) for Central and Northern Europe, a key leadership move aimed at driving regional expansion, operational efficiency, and talent development. Reporting directly to CEO Arno Schwalie, Grossmann will play a pivotal role in enhancing hotel operations and launching new initiatives.

A Proven Leader in Hospitality & HR

With extensive experience in multi-property management and human resources, Grossmann is no stranger to B&B hotels. His previous role as HR Director for Central and Northern Europe saw him:
✔ Strengthen the company’s employer brand
✔ Develop strategic HR initiatives for talent growth
✔ Drive workforce optimization across multiple properties

Before joining B&B Hotels, he held senior leadership roles at Galeria Karstadt Kaufhof GmbH, serving as both Department Manager and Regional HR Director, where he implemented large-scale HR strategies and workforce planning initiatives.

What This Means for B&B Hotels

As COO, Grossmann will focus on:
Optimizing operational processes across Central & Northern Europe
Overseeing new hotel openings & regional growth
Developing future hospitality leaders with the launch of B&B Hotels Academy

A Vision for Expansion & Talent Development

With B&B Hotels gearing up for rapid expansion and operational excellence, Grossmann’s leadership is expected to:

• Streamline regional operations to enhance guest experiences
• Strengthen workforce training and career development
• Ensure smooth hotel openings across key European markets

Jan Grossmann on His New Role

Excited about the journey ahead, Grossmann shared:

“I am thrilled to take on this new challenge at B&B hotels. As we expand, my focus will be on optimizing operations, enhancing guest satisfaction, and developing future hospitality leaders through the B&B Hotels Academy.”

What’s Next for B&B Hotels?

As the budget-friendly hospitality sector continues to thrive, B&B Hotels is positioning itself as a top player in Europe.

Will Jan Grossmann’s leadership take B&B hotels to new heights? Stay tuned!