EatSure launches multi-restaurant group ordering experience

EatSure, the flagship D2C platform of Rebel Foods, announced the launch of its multi-restaurant group ordering feature. Addressing a significant market gap in the group ordering experience, EatSure's "Food court on an App" now allows users to create shared carts effortlessly, enabling them to order from multiple restaurants in a single transaction. While group ordering features existed before, no one solved the challenge of letting users order from multiple restaurants in one order, making EatSure’s solution truly revolutionary, said a Rebel Foods release.

The group ordering feature is now available across 75+ cities PAN India including Mumbai, Delhi, Bengaluru, and Hyderabad to other prominent urban cities. With complete transparency and real-time synchronisation, every member will be able to add their preferred items from any restaurant while having full visibility into the shared cart and order progress. The host, responsible for finalising the order and payment, can effortlessly share a unique invite link, making it simple for others to join the group via app or website.

Speaking about the launch, Sagar Kochhar, co-founder and CEO, EatSure, Rebel Foods, said, “At EatSure, we are always striving to solve for broken experiences/unsolved need gaps in food ordering. The new group ordering feature aligns with the same, wherein we let a group of friend’s / family members to build a joint cart by adding products from their choice of restaurants, such that everything gets delivered to them in One Order. It’s more than just ordering food; it’s about connecting people through a shared culinary journey.”

This new feature offers several key benefits that make EatSure stand out. Customers can now order from multiple restaurants under EatSure’s portfolio in a single group order, enhancing convenience and choice. Personalised cart management ensures that every member can easily add their favorite items from their choice of restaurants, customize them, and label their contributions for smooth identification during delivery. Real-time notifications keep all members updated about any changes to the order, making coordination effortless. This makes the whole process smooth and seamless from start to finish. Moreover, over and above the regular offers, group orders further incentivize customers with additional discounts, enhancing the overall value of the experience.