ITC Hotels Signs Storii by ITC Hotels Mukundgarh Fort, Expands Presence in Rajasthan
ITC Hotels has signed Storii by ITC Hotels Mukundgarh Fort, expanding its boutique hospitality presence in Rajasthan’s Shekhawati region.
ITC Hotels Limited has announced the signing of Storii by ITC Hotels Mukundgarh Fort, marking a significant addition to its boutique brand portfolio and strengthening its footprint in Rajasthan.
Expanding in Rajasthan’s Heritage Region
The upcoming property will be located in Mukundgarh, part of the culturally vibrant Shekhawati region—renowned for its frescoes, grand havelis, and heritage architecture.
This signing reflects ITC Hotels’ strategic focus on heritage-led and immersive travel experiences, particularly in destinations with a strong cultural identity.
A Fort with Historical Character
Mukundgarh Fort, a well-preserved mid-18th century structure, stands as a testament to traditional Rajasthani design. The property features painted interiors, open courtyards, ornate jharokhas, and arched corridors that transport guests into a bygone era.
Often described as an open-air art gallery, the Shekhawati region continues to attract travellers interested in history, art, and authentic cultural experiences.
Strategic Location for Cultural Travel
Strategically positioned along a key heritage circuit connecting Jaipur, Mandawa, and Nawalgarh, the property is well-suited for both domestic and international travellers exploring Rajasthan’s rich cultural landscape.
Its location enhances accessibility while offering a gateway to some of the region’s most iconic heritage destinations.
Strengthening the Storii Brand
With this signing, ITC Hotels continues to expand its Storii by ITC Hotels portfolio, which focuses on curated boutique stays deeply connected to local culture, history, and storytelling.
Launched in 2022, the Storii brand has been steadily growing across India, offering unique properties designed to deliver immersive and experiential travel.
A Note on the Signing
Commenting on the development, company leadership highlighted that Mukundgarh perfectly embodies the essence of the Storii brand—where guests can experience local traditions, architecture, and heritage in an intimate and authentic setting.
With the addition of Storii by ITC Hotels Mukundgarh Fort, ITC Hotels further reinforces its commitment to preserving heritage while offering thoughtfully curated hospitality experiences.