Leva Hotels announces expansion into Casablanca with new property development in Morocco

Leva Hotels announced plans to expand into Casablanca, Morocco, with a new hotel development project unveiled in April 2026, marking the company’s entry into the North African market as it seeks to broaden its international footprint and tap into growing regional tourism demand.

Expansion into Casablanca confirmed

The company said the new project will be located in Casablanca, Morocco’s largest city and economic hub. The development represents Leva Hotels’ first venture in North Africa and forms part of its broader global expansion strategy.

Officials stated that the project will introduce the brand’s operational model to the Moroccan market, targeting both business and leisure travelers visiting the city. The hotel is expected to be positioned within a mixed-use or urban development zone.

Project scope and development plans

Leva Hotels confirmed that the Casablanca property will include guest rooms, food and beverage outlets, and meeting facilities designed to support corporate and tourism demand. The company did not disclose the number of rooms or total investment value.

The development is expected to follow the brand’s standardized design and operational framework, with construction timelines and opening dates to be announced at a later stage. The company indicated that planning and pre-development activities are currently underway.

Strategic importance of Moroccan market

Company representatives said Morocco has been identified as a key growth market due to its increasing international visitor numbers and expanding tourism infrastructure. Casablanca, in particular, serves as a major gateway for both business travel and international arrivals.

Officials noted that the city’s connectivity, economic activity and ongoing urban development projects make it a suitable location for new hotel investments. The expansion aligns with broader efforts to enter high-potential emerging markets.

Regional hospitality growth context

The announcement comes as several international hotel operators continue to expand across North Africa, driven by rising tourism demand and government initiatives to boost the hospitality sector. Morocco has seen increased investment in hotel infrastructure in recent years.

Industry participants said Casablanca remains a focal point for new developments due to its role as a commercial center. The addition of new hotel properties is expected to contribute to room supply and support visitor growth.

Company expansion strategy

Leva Hotels said the Casablanca project is part of its broader strategy to grow its presence across international markets through new developments and partnerships. The company has been evaluating opportunities in multiple regions as part of its expansion plans.

Officials added that the focus remains on entering markets with strong demand fundamentals and long-term growth potential. The Morocco entry marks a significant step in diversifying the company’s geographic portfolio.

Current status

As of April 2026, the Casablanca project is in the early development stage, with Leva Hotels proceeding with planning and coordination activities ahead of construction and future announcements regarding timelines and operational details.