Jeff Lobb Appointed SVP, General Counsel and Secretary at Choice Hotels International

Jeff Lobb Appointed SVP, General Counsel and Secretary at Choice Hotels International

Choice Hotels International has announced the appointment of Jeff Lobb as Senior Vice President, General Counsel, and Secretary. In this role, Lobb will oversee the company’s global legal strategy, corporate governance, and compliance operations.

The appointment reinforces Choice Hotels’ commitment to strengthening its executive leadership team as the company continues expanding its global hospitality portfolio.

Leading Legal and Governance Strategy

As Senior Vice President and General Counsel, Lobb will lead the company’s legal affairs, provide strategic guidance to senior leadership, and oversee corporate governance initiatives. He will also play a key role in supporting the company’s growth strategy and regulatory compliance across markets.

The position of Secretary further places Lobb at the center of board governance and corporate policy matters.

Experienced Legal Executive

Lobb brings extensive experience in corporate law, regulatory compliance, and strategic advisory within the hospitality and corporate sectors. His background includes leadership roles where he guided organizations through complex legal environments and corporate transactions.

His expertise is expected to support Choice Hotels as it continues expanding its brand portfolio and strengthening its global presence.

Supporting Global Expansion

Choice Hotels International operates a diverse portfolio of hotel brands across multiple markets worldwide. As the company continues to grow, strong legal leadership is considered essential to navigating regulatory frameworks and supporting long‑term business development.

With Lobb joining the executive team, the company aims to reinforce its governance structure while advancing strategic initiatives within the global hospitality industry.