Kim French has been appointed Director of Sales & Marketing at The St. Regis Aspen Resort

The St. Regis Aspen Resort is pleased to announce the promotion of Kim French to Director of Sales and Marketing, where she will play a pivotal role in driving The Resort's continued growth and iconic reputation. While overseeing the property's development and financial success, French plans to implement sales and marketing strategies that attract new business and maintain The Resort's position as a leader within the luxury hospitality space.

Kim embarked on her career at The St. Regis Aspen Resort in 2010 as a Front Desk Host, steadily progressing through a series of impactful roles, such as Executive Meeting Specialist, Senior Event Manager, Director of Event Planning & Operations and Director of Event Management.

Throughout her tenure in leadership roles at The Resort, there are benchmark metrics that truly speak to the positive impact that French has made. For over 13 years since Kim joined the Events team, she has worked with the same Banquets team, servicing over (100) groups and events per year, many of which are repeat customers. In 2021, French received the Colorado Hotel & Lodging Association "Star of the Industry" award for all of Colorado. Kim won manager of the year in 2019 and team of the year in 2023.