Lemon Tree Hotels Signs Keys Prima Property In Karnal
Lemon Tree Hotels has signed a new Keys Prima by Lemon Tree property in Karnal, marking its 13th hotel in Haryana as the company expands across North India.
nishathapa 
Karnal, May 2026: Highway towns are quietly becoming India’s next hotel battleground, and Lemon Tree Hotels has just placed another bet, signing a new Keys Prima by Lemon Tree property in Karnal, Haryana, its 13th operational and upcoming hotel in the state.
The move shows where the demand is shifting. Not metros. Not luxury hubs. But transit cities riding on highways, logistics, and constant business movement.
New Keys Prima hotel planned in Karnal
The upcoming property will run under the Keys Prima by Lemon Tree Hotels brand, aimed at the upscale segment targeting both business and leisure travellers. Expect a full-service setup, modern rooms, dining outlets, banquet and meeting spaces, and recreational facilities. Nothing experimental. Just what works. Karnal’s location on the Delhi–Chandigarh corridor keeps it busy year-round. Trucks, corporates, weddings, steady footfall, predictable demand.
Haryana emerges as key growth market
With this deal, Lemon Tree now counts 13 operational and pipeline hotels in Haryana. That’s not accidental. The state is seeing a steady rise in industrial activity, business travel, and big-fat wedding traffic. And highways are doing the heavy lifting, better roads, faster movement, more stopovers. Operators are following the traffic.
Midscale and upscale hotel expansion accelerates
This signing taps into a bigger trend. Midscale and upscale hotels are expanding faster than luxury right now, driven by domestic travellers and corporate movement. And tier-II cities, especially those plugged into highways, still have a supply gap. That gap is where brands are moving in. The Keys Prima positioning fits right into this, full-service, but not overbuilt, aimed at markets where demand is rising faster than branded supply.
Lemon Tree continues aggressive expansion strategy
Lemon Tree has been moving fast, with management deals, franchise tie-ups, and new signings across the board. Business hubs, pilgrimage cities, tourism circuits, airport zones, no single playbook. But the pattern is clear. Go where demand is already forming. Get there before the market gets crowded. The Karnal signing is exactly that.
