Belgian Coast & City Hotels Appoints Jean-Philippe De Haes as General Manager of Mövenpick Hotel Brussels Airport

Belgian Coast & City Hotels has announced the appointment of Jean-Philippe De Haes as the new General Manager of the Mövenpick Hotel Brussels Airport. His leadership will also extend to the hotel’s Brasserie Horizon and Parking21, reinforcing the group’s commitment to operational excellence and guest experience.

With an impressive career spanning over 25 years, Jean-Philippe De Haes brings a wealth of international hospitality experience across Europe, Asia, and the United States. He has held senior leadership roles with some of the world’s most respected hotel groups, including Accor, Hilton, and Marriott, building a strong reputation for strategic thinking, operational efficiency, and people-focused leadership.

Throughout his career, De Haes has taken on diverse responsibilities across general management, finance, operations, and commercial functions. His multifaceted background has allowed him to develop a holistic understanding of hotel performance, from guest satisfaction and team engagement to financial sustainability and brand growth.

A highlight of his professional journey includes successfully leading three hotel openings in key global destinations such as Bali, Bangkok, and Brussels. These experiences have equipped him with the skills required to manage complex operations while maintaining high service standards in competitive markets.

Beyond hotel operations, Jean-Philippe De Haes is deeply passionate about education and mentorship within the hospitality industry. He currently lectures at Institut Lyfe, formerly known as Institut Paul Bocuse, one of the world’s most prestigious hospitality and culinary institutions. Through this role, he actively contributes to shaping the next generation of hospitality professionals by sharing real-world insights and leadership values.

In his new position at Mövenpick Hotel Brussels Airport, De Haes is expected to focus on strengthening service quality, enhancing guest experiences, and driving the continued success of the property and its associated facilities. His appointment reflects Belgian Coast & City Hotels’ strategic vision to invest in experienced leadership that aligns with global standards while understanding local market dynamics.

The Mövenpick Hotel Brussels Airport plays a key role in serving international travelers and business guests, and the arrival of Jean-Philippe De Haes marks an important step in further elevating the hotel’s position within the Brussels hospitality landscape.