Loïs Boisson Tennis Star Named Brand Ambassador at MGallery
MGallery Collection names French tennis player Loïs Boisson as brand ambassador for 2026, with activations at Roland Garros and Nanjing.
MGallery Collection has appointed French tennis player Loïs Boisson as its official brand ambassador. The partnership will run across the 2026 tennis season and includes activations at Roland Garros and the Ming Hotel Nanjing.
Boisson, 22, is ranked No. 36 in the world and holds the No. 1 position among French women on the WTA Tour. She rose to global attention at the 2025 French Open, becoming the first wildcard in the Open Era to reach the semifinals on a Grand Slam main draw debut.
Loïs Boisson and MGallery Collection Share a Platform for Women
The partnership sits under MGallery Collection's "Committed to Her" pillar. The initiative supports women across the group's global hotel portfolio through opportunities, amplified voices and tangible action.
Tennis provides a natural fit for the collaboration. It is one of the few major sports to offer equal prize money and comparable visibility for women and men at the Grand Slam level.
Loïs Boisson will participate in MGallery's Pink October initiative and support women's causes aligned with both her personal values and the brand's commitments throughout the year.
Loïs Boisson on Joining MGallery Collection
"I am honoured to join MGallery Collection, whose ethos resonates with my values and my daily life on the tour. As a tennis player, I am particularly committed to high standards, attention to detail and well-being. Tennis is also one of the few sports that embodies true equality between women and men. Partnering with a brand that celebrates unique stories whilst supporting causes close to my heart, particularly through Pink October, was a driving factor."
— Loïs Boisson, Brand Ambassador, MGallery Collection
MGallery CEO on the Appointment
"It is with immense pride that we welcome Loïs Boisson as an ambassador. Her determination, unique talent, and resilience perfectly embody the values we strive to celebrate and promote among women, especially at this pivotal moment in her international career."
— Maud Bailly, CEO, Sofitel, MGallery and Emblems Collection
Roland Garros Activations at Court Philippe Chatrier
MGallery Collection will redesign two player spaces at Court Philippe Chatrier for Roland Garros 2026. The Quiet Room and the Beauty Room will be reimagined as refined sanctuaries inspired by MGallery hotel interiors.
Both spaces are designed to support players at key moments. They cover recovery, preparation and personal reconnection before and after matches on the tournament's main show court.
The activation is part of the broader ALL Accor partnership with Roland Garros. A key campaign moment linked to Boisson's involvement will be revealed at the tournament later in 2026.
Ming Hotel Nanjing Receives Roland Garros Treatment
MGallery Collection is also bringing a Roland Garros inspired experience to the Ming Hotel Nanjing. The hotel will be transformed with the colours and energy of the Paris clay courts.
The activation blends Parisian tennis culture with the hotel's existing character. It is part of MGallery's approach to extending its hospitality identity beyond its own properties into partner venues and global sporting moments.
A Historic Run That Made Boisson a Global Name
Boisson entered the 2025 French Open ranked No. 361. She defeated 24th seed Elise Mertens, No. 3 Jessica Pegula and No. 6 Mirra Andreeva on her way to the semifinals.
Her run produced the largest single-tournament WTA ranking jump of the 21st century. She rose from No. 361 to No. 65 in one week. She later won her first WTA title in Hamburg and reached a career high of No. 34 in February 2026.
About MGallery Collection
MGallery Collection currently operates more than 127 boutique hotels worldwide. The brand has 55 additional properties in its development pipeline.
It is part of Accor, a hospitality group operating over 5,700 properties across more than 110 countries. MGallery's portfolio includes Hotel Molitor Paris, Municipal Liverpool, Santa Teresa Rio de Janeiro and Manly Pacific Sydney.
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