Apeejay Surrendra Park Hotels Signs The Park Siliguri to Expand Hospitality Presence in North Bengal

Apeejay Surrendra Park Hotels Limited (ASPHL) has announced the signing of The Park Siliguri, marking a new step in the company’s expansion in eastern India.

The upcoming hotel will be located in Siliguri, an important commercial and transit hub connecting northeast India, Bhutan, and Nepal. The development strengthens the company’s strategy to grow its hospitality portfolio in emerging business and tourism destinations.

New Hotel Development in Siliguri

The The Park Siliguri project will add a new lifestyle hospitality offering in Siliguri. The hotel is expected to cater to both business travellers and tourists visiting the region.

Siliguri has become a key gateway city due to its proximity to major destinations such as Darjeeling, Sikkim, and the Dooars region, making it an important location for hospitality development.

Expansion Strategy of ASPHL

Apeejay Surrendra Park Hotels Limited operates several brands in India including The Park Hotels, Zone by The Park, Zone Connect by The Park, and Stop by Zone.

The signing of The Park Siliguri aligns with the group’s strategy to expand into high‑growth secondary cities where travel demand and business activity are increasing.

Growing Hospitality Industry in Eastern India

The hospitality industry in West Bengal is seeing increasing investment as tourism and regional connectivity improve. Cities such as Siliguri are attracting hotel brands due to their strategic location and growing commercial importance.

Industry observers say new hotel developments in gateway cities will support tourism growth and strengthen the hospitality infrastructure of eastern India.