Sarabjeet Singh Sethi: Strategic Sales Lead at Raffles Jaipur

Raffles Jaipur  has appointed Sarabjeet Singh Sethi as Cluster Director of Sales. He brings over 30 years of industry experience to the brand."

Sarabjeet Singh Sethi joins the property with a strong background in sales strategy, revenue optimisation, and business development across leading hotel brands in India.

Sarabjeet Singh Sethi: Appointment and Role Overview

In his new role, Sarabjeet Singh Sethi will oversee the sales function for Raffles Jaipur, focusing on driving revenue growth and enhancing the property’s market positioning.

His responsibilities include developing sales strategies, managing key accounts, and strengthening partnerships across corporate, leisure, and events segments.

He will also work closely with leadership teams to align sales initiatives with the hotel’s business. The role involves building structured sales processes and identifying opportunities to expand the hotel’s presence in the luxury hospitality segment.

Cluster Director of Sales: Revenue Strategy and Commercial Focus

Sethi's mandate includes strengthening the hotel’s revenue framework through targeted strategies across rooms, food and beverage, and banquet operations. His approach focuses on optimising sales channels, enhancing customer engagement, and improving conversion rates across segments.

Sarabjeet Singh Sethi: Professional Background and Industry Experience

Sarabjeet Singh Sethi brings more than three decades of experience, including 24 years with established hotel brands in India.

His career spans multiple leadership roles in organisations such as Fairlie Hotels and Resorts, The Oberoi Group, The Leela Palaces, Hotels and Resorts, Hyatt Dharamshala Resort, Carlson Rezidor, and Jet Airways.

Sarabjeet Singh Sethi has built expertise in sales, business development, and marketing, with a focus on driving profitability and operational efficiency.

His experience includes working across diverse hospitality environments, contributing to both revenue growth and cost optimisation.

Leadership Perspective 

Commenting on the appointment, Rajat Sethi, Cluster General Manager of Fairmont and Raffles Jaipur, said the addition of Sarabjeet Singh Sethi strengthens the hotel’s commercial leadership. Citing his extensive industry experience and ability to drive sales performance and market positioning.

Sarabjeet Singh Sethi stated that he looks forward to leveraging his experience to support revenue growth and contribute to the property’s long-term business objectives.

Raffles Jaipur: Company Context and Current Status

The appointment comes as Raffles Jaipur continues to build its leadership team with a focus on strengthening its commercial strategy within the luxury hospitality market. Sales leadership remains a key component in driving sustained revenue performance and enhancing guest engagement.

Sarabjeet Singh Sethi has assumed his role as Cluster Director of Sales and is currently leading sales initiatives and strategic planning for the property.